Archive for the ‘Resumes’ Category

LinkedIn is one of the most powerful tools you can leverage in your career management, but most professionals use it for nothing more than an online resume. When I teach LinkedIn, people are amazed that there is so much more to LinkedIn. A repeated theme of my workshops and blogs is that job security in corporate America is a thing of the past. As a result, the most important thing a professional can understand is this: It is not what you know, or even who you know, but who knows you that will land you your next position or help you promote in your career. LinkedIn leveraged properly will allow you to spread your reputation as a subject matter expert and successful professional. So in considering what to blog about this week, I decided to write a blog on how to better leverage LinkedIn as a personal branding tool. Just as I was starting to write, I saw a posting from my good friend Neal Schaffer, spelling out exactly what I wanted to say. So rather than try to write the same thing, I would share Neal’s post. Click the link below and Enjoy! 4 Ways Of Obtaining Thought Leadership on LinkedIn.

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I was recently lucky enough to be invited to join a speakers and writers mastermind group. As my practice grows, and my opportunities for writing and speaking increase, I wanted to surround myself with some of the best minds in the area. Saturday was my first opportunity to participate. In the course of the conversation, Mark Fierle, author of Rekindling The American Dream, made a comment that really resonated with me, not only as a speaker and writer, but as an executive coach. Paraphrasing, he said that the best authors are those that are out and about, experiencing what others are experiencing, engaging in dialogue and learning about critical hot button issues. It is the same thing for job hunters. The most successful are those who are out and about, talking with key players in their target industry, communicating and learning what keeps decision makers up at night, understanding what the hot button issues are that need to be addressed. It is with this information that a job hunter can transform their branding from that of a job seeker to that of a value added solution. Do not conduct your job search as if you are under house arrest. Don’t be a slave to your resume. Yes, social media and internet are important components of what you need to do, but they are only part of a balanced approach. They can be scheduled any part of the morning or night. Get away from your computer. Get out and about. Know the pulse of your opportunities, so you can leverage your skills, passions and experiences to solve the headaches of your target company.

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