How Can I Effectively Leverage Twitter When All I See Is Noise?

One of the most common questions I get about using Twitter as part of a job search strategy is, “How can I get through all the noise?” It is a very good question, with actually a quite simple answer. However, in order to get to the answer, it is very important to understand that toContinue reading “How Can I Effectively Leverage Twitter When All I See Is Noise?”

Is LinkedIn Just an On-Line Resume?

LinkedIn is one of the most powerful tools you can leverage in your career management, but most professionals use it for nothing more than an online resume. When I teach LinkedIn, people are amazed that there is so much more to LinkedIn. A repeated theme of my workshops and blogs is that job security inContinue reading “Is LinkedIn Just an On-Line Resume?”

Coal or Diamond – What is Your Personal Brand

A common theme of my blogs as well as workshops is that companies, for the most part view employees and prospective employees as liabilities instead of assets, or commodities instead of equity that bring additional value to the company. The other day I was talking with a client about the many types of experiences andContinue reading “Coal or Diamond – What is Your Personal Brand”